LOGO

The Future is Here and A Well-Trained Staff Is More Important Than Ever

Do your guests come to an event that you’re catering to “eat” or “dine”? What’s the difference?  Potentially a lot of money in repeat and loyal customers. As people look for ways to balance “safer-at-home” with “get-me-back-to-my-life” and the meetings and events industry is starting to look for ways forward, your clients will be looking […]

COVID-19 Is Shaking the Catering Industry!|

UPDATE – Back by Popular Demand! A Timely Webinar — Should I Sell, Close or Carry On? Many caterers across the country are facing drastic changes due to COVID-19. You may be contemplating selling or closing your business. Are you aware of your options? What’s your exit strategy? Making the right decisions is more challenging […]

Lessons Learned in Hospitality – Part 2

In Part 1 of “Lessons Learned in 25 Years” in hospitality, I shared with you what my employees and coaches have taught me about leadership and management of teams. Here then is Part 2 – a look at what I’ve learned from working with the public and some great customers over the years. Make it […]

Off Season Operations Check Up

As the kids are back at school, the last of the beach trips wrap up and football has once again taken over our weekends, there are a few steps that every company should keep their eye on. When a company takes a summer break or has a lull in the action, this is the best […]

Step Back, Before you Leap Forward

If you were asked to jump as far as you could from a certain point, you would probably start by swinging your arms backward before launching yourself forward or maybe you would take a few steps back to get a running start.  Either way, you’re finding ways to build momentum by going in the opposite […]

12 Business Metrics Caterers Need to Track

If you’re new to catering, you might think that all you need to succeed is a delicious menu, beautiful event design, and strong planning skills. If you’ve got those, the rest will take care of itself, right? Not quite! I’m going to outline twelve metrics every caterer needs to track across three distinct business categories, with […]

What Your Training Manual is Missing

Sales training is essential to building a cohesive team that knows how to turn a lead into a client. However, one-on-one training can be extremely taxing on resources — your time, especially. While you should always be open for questions, an employee training manual eliminates a vast majority of the “How do I…” questions and provides […]

Show Your Appreciation

H. Jackson Brown wrote a New York Times Bestseller called “Life’s Little Instruction Book”.  And in that book he’s got a great quote that says, “Don’t forget a person’s greatest emotional need is to feel appreciated”.  Think about that for a moment.  More than joy, love, hope, awe or inspiration, we need appreciation.  I’m sure […]

Where Are You Going?

Imagine if you went outside your home and your neighbor was packing up their car with suitcases, clearly heading for some sort of trip.  As a good neighbor you ask, “Where are you going?” to which your neighbor replies, “I don’t know”.  So you ask, “Ok, how long are you going to be gone?”. He […]